60+
Brands Managed
5+
Years Experience
100+
Videos Produced
350+
Creative Assets
1
Agency Founded
Executive Profile
I build creative systems that help brands grow — not just creative assets.
Over the past five years, I've worked across strategy, branding, design, video production, social media, AI workflows, and creative operations. My experience includes building and leading the social media department for an international agency managing more than 60 brands, creating scalable creative workflows, and founding Pixelofia, a strategy-first creative agency.
I combine strategic thinking with hands-on execution, allowing me to lead projects from brand positioning through final production while building systems that scale.
"I don't just create content — I build creative ecosystems that produce consistent business results."
Career Highlights
- Built and led the social media department for an international agency serving 60+ brands.
- Progressed from Video Editor to Head of Social Media in under 18 months.
- Founded Pixelofia, a strategy-first creative agency.
- Delivered 100+ videos and 300+ creative assets across multiple industries.
- Built creative workflows integrating strategy, branding, design, video production, and AI.
- Worked directly with founders and leadership teams across international markets.
Professional Experience
- Built the social media department from scratch — hired, trained, and scaled a team managing 60+ brands in under 12 months.
- Led creative strategy and execution — content calendars, publishing workflows, video production, and visual design across 60+ brands.
- Progressed through 3 roles — Video Editor → Graphic & Web Designer → Head of Social Media — based on performance and delivery.
- Delivered 100+ videos and 300+ designs — short-form, long-form, social assets, and brand collateral optimized for storytelling and engagement.
- Collaborated directly with founders — aligned creative output with business objectives across international markets.
- Built the brand identity from the ground up — logo, brand guidelines, visual systems, and social media templates for a tech startup.
- Developed and executed the LinkedIn & social media strategy — driving early-stage digital growth in a competitive B2B space.
- Led hiring and built the social media team — established creative workflows, internal processes, and quality standards from scratch.
- Worked closely with leadership — strengthened the company's brand positioning and digital presence.
- Delivered 50+ designs — social media creatives, UI elements, landing pages, and website assets across multiple client accounts.
- Designed and redesigned responsive WordPress websites — using Elementor to improve usability, structure, and visual design.
- Edited promotional videos — aligned with the company's branding and marketing objectives.
- Worked across multiple creative disciplines — bridging branding, web design, video, and digital marketing.
Featured Expertise
Creative Strategy
Brand Positioning
Creative Direction
Video Production
Visual Identity Systems
Social Media Growth
Content Strategy
AI Workflows
Creative Operations
Project Leadership
Skills
Adobe Creative Suite
AI Workflows
WordPress
Copywriting
Google Workspace
Notion
Miro
Marketing
SMO
Active Listening
Effective Communication
Education
ICOM (HSSC) — Allama Iqbal Open University, Islamabad
(2026 – 2028)
Science Group (SSC) — GBHSS Khanpur, RYK
(2024 – 2026)
Awards
Talent Award 2019
Al-Hadi Public School — Overall Excellence
Languages
English — Fluent
Urdu — Native